Business

Why Is Top Of The Funnel Marketing Important?

Introduction If you’re looking to attract more customers, then you need to know about Top of the Funnel (ToFu) marketing. This is a great way to generate new leads and build your brand. You need to entice your leads and … Read More

Focus on both nurturing and attracting leads

Introduction The most successful companies focus on both nurturing and attracting new leads. Some of the best companies have mastered this strategy by focusing on lead conversion rates and number of sales opportunities. By doing so, they’ve established a strong … Read More

The Huge Advantage Of Aligning Your Marketing Strategies With Your Sales Goals

When deciding on a marketing strategy, it is important to consider both the what and the how. What do you want the audience to learn or know about? How will you show them? In this article dedicated to effective marketing … Read More

How Demand Generation Can Help Companies In Times Of Recession

Unless you’ve been living in a cave for the past few months, you’ll know a recession is underway. Despite all the doom and gloom stories in the news, there are still indications that things can get done. It’s how businesses … Read More

How To Use Social Media To Get Maximum ROI For Your Business

Social media marketing has become an important part of a brand’s activity. Think about all the people you know that have a Facebook, twitter, or Instagram account. This article will show you how to use these platforms to get maximum … Read More

87% of marketers say their work provides greater value now than a year ago

Salesforce has released the eighth edition of the State of Marketing report. Drawing from a survey of 6,000 marketers across 35 countries and an analysis of trillions of outbound marketing messages sent using the Salesforce platform, the report explores how marketers are: … Read More

Business meeting 2021 in San Francisco

I think that you should be able to select more than one reason for rating. … Read More